Social Media & SEO Monitoring
How to Control Your Message
Your international business can be the talk of the town on Twitter™ or Facebook™. It can receive millions of clicks through Google™. But if that "talk" is going over your head, it will harm, not help. And if site visitors - perhaps the targeted audience, or perhaps not - hit all the "wrong" pages, it will not convert to actual sales.
They Never Saw it Coming.
Did you hear about that company where management got into the office one morning and found that one message on a social media network had brought their business to a screeching halt? It all happened overnight, in a far away place. They never saw it coming.
Don't let this happen to you.
You Want the Whole Picture?
Well, our customers love the fact that we don't waste their time with tech-speak and programmer lingo. We simply provide them with a comprehensive tool set to monitor and measure the online activities relevant to their business. It allows them to keep their social media activities "on message", and to accurately measure and adjust traffic and response rates instantly, as they relate to the bottom line.
Our engineers have been considered pioneers in the field of Internet traffic measurement solutions since 1993. Our Search Engine Monitoring and Social Media Tools were developed based on the specific needs of your industry, and we pair them with best-of-breed 3rd-party solutions like Radian6™, Spredfast™ and others, to provide our customers with actionable results.
Making business sense of SEO
Did you ever hear the idiom "not seeing the wood for the trees"? It's what happens with many Search Engine Optimisation (SEO) programs and methods.
Those tools bear an invisible label: "Nerd's Nirvana." They present terrific numbers. Colour bars, keywords, sophisticated charts measuring a website's visibility and its "findability" even on search engines from the Samoan Islands.
Yet, three important questions go unanswered all too often:
- What does it all mean for my business? (Think "actual sales numbers")
- How's the competition doing? (Think "what can we learn here?")
- Who is supposed to figure out this stuff?! (Think: "Give us tools we can actually use.")
Tool that helps: mfSearch
Together with our partner Marketing Factory we provide a SEO Analysis tool set that presents a comprehensive overview of actionable, business-relevant information. It empowers your team to get results, and includes
- regular SEO reporting w/ management summary, improvement suggestions
- at-a-glance visual data representation
- backlink valuation, as compared to competitors
- integration of website logs, Google Analytics, and our proprietary crawler result for enhanced "situational awareness"
